BBA in Marketing
BBA in Marketing: Building Future Leaders in the Business World A Bachelor of Business Administration (BBA) in Marketing is one of the most sought-after undergraduate programs for students aspiring to build a career in the dynamic world of business and brand management. This course provides a strong foundation in marketing principles, consumer behavior, business strategy, and digital marketing — preparing students to become skilled professionals ready to tackle real-world business challenges. About the Course The BBA in Marketing is typically a three-year undergraduate program that combines theoretical knowledge with practical exposure. It focuses on developing students’ understanding of marketing concepts, business analytics, advertising, and market research. The program emphasizes critical thinking, creativity, communication skills, and strategic decision-making abilities. Students learn about essential topics such as Principles of Marketing Consumer Behavior Brand Ma...